The hottest fresh food platform tries to deliver n

2022-10-14
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Fresh food platforms try to distribute nearby, and the packaging demand may be reduced.

release date: Source: CNR Beijing editor: number of views of package: 1901 copyright and disclaimer

core tip: Although there are many obstacles in the implementation of circular packaging boxes, the short radius distribution of fresh goods is the trend in the future. In promoting green environmental protection, the demand for fresh packaging may be greatly reduced

[China Packaging News] although there are many obstacles in the implementation of circular packaging boxes, the short radius distribution of fresh goods is the trend in the future. In promoting green environmental protection, the demand for fresh packaging may be greatly reduced

recycling containers are neglected

some e-commerce platforms have launched recycling containers in recent years to replace traditional express packaging. For example, JD logistics launched foldable insulation turnover boxes in the fresh business, and the fresh e-commerce originally launched circulating insulation boxes

when placing an order in the original life and excluding the infiltration of environmental factors that are not required by the experiment, it was found that in the order submission process, users must choose the type of distribution packaging - "foam incubator that does not need to be recycled" or "environmental incubator that needs to be recycled on the spot", both options have the same price. If the latter is selected, the user will return the outermost incubator to the courier

however, the circulation incubator encountered considerable resistance in the implementation process. Hongguoyong, the general manager of the life logistics center, told that at present, most areas within the Sixth Ring Road in Beijing have realized the marking of recycling containers as covers, but only 40% to 50% of consumers will actively choose recycling packaging when placing orders, and more than half of users still choose disposable incubators that do not need to be recycled

Ms. Wang, who often buys fresh food, has some resistance to recycling boxes. She thinks that recycling boxes on site will bring her a bad experience. "Even if I receive express delivery at home, I'm not willing to take out the things I bought one by one in front of the courier."

these two kinds of packing cases are different in material. The single cost of disposable foam incubator is only 10 yuan, and the cost of recyclable incubator is about 200 yuan. It can be recycled about 80 times a year, which is more cost-effective in the long run

at present, this recycling box only has a small cycle in the distribution enterprise "microtex", which was originally self built by life. Third party logistics enterprises such as SF and JD logistics, which undertake 40% of the orders of the platform, do not participate in recycling

"the cost of third-party logistics enterprises participating in recycling is too high." Hongguoyong explained that some users are not willing to submit the incubator face-to-face, and the courier will have to come to the door again to recycle, adding a lot of trouble. If the recycle box is lost during transportation, the courier will also bear the compensation

the relationship between fresh working intensity and temperature; Deliver Provincial Packaging nearby

in developed countries, will purchasing fresh food encounter similar problems? Interviewing some consumers who have lived abroad for many years, we found that in developed countries, the purchase of fresh food is not as popular as in China

"everyone usually goes to the supermarket for shopping. Fresh food from all over the world can be found in the supermarket." Mr. Zhang, who lives in the United States, told that although Amazon had previously launched the local express fresh food service, it was mainly concentrated in densely populated areas in big cities. These fresh food were picked up from supermarkets. After they were sent home, the courier needed to take away the outermost insulation bag. In addition, many environmentalists believe that buying fresh food is too wasteful of packaging, and are more willing to carry shopping bags to the supermarket to buy fresh food

in China, express packaging, which seems to have no one to pay, ultimately requires the whole people to pay a high price for environmental protection

however, at present, some fresh food platforms have begun to try to distribute nearby to reduce packaging and logistics costs. Unlike the original life, which only set up a central warehouse outside the Sixth Ring Road, Youxian daily set up several front warehouses near the community. After placing an order on the daily excellent fresh platform, the deliveryman delivered the fruit to the door within 1 hour. In a big plastic bag, all kinds of fruits are packed in small plastic boxes. According to the delivery clerk, this is to pick up the goods from the micro warehouse two kilometers away, so it is similar to the packaging of supermarket shopping. Sometimes, less delicate fruits are even exempted from sub packaging in small plastic boxes, because the distribution distance is close, which rarely causes damage

according to the analysis of the industry, the short radius matching, firm and smooth delivery of fresh goods is the trend in the future. Some take away platforms and distribution platforms are developing fresh business through cooperation with physical supermarkets

according to hongguoyong's analysis, there is also a strong demand for fresh food distributed across provinces and even across borders, which requires the whole industrial chain to promote the recycling of green packaging boxes. In the future, recycled packaging can be supplied by special institutions. E-commerce does not own the property right of packaging, but only the right to use it. After receiving the goods, consumers can put the packaging into the recycling point of the community or office building, and the logistics or packaging enterprises will recycle it centrally

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